RBX Industries “Strength In Motion” Poster RBX Industries, a manufacturer of closed cell foam, was trying to figure out how to boost employee morale—and client confidence. They wanted to let these audiences know that the company was stronger than ever, and poised for future growth. Working closely with RBX, we developed the theme “Strength in Motion,” which perfectly captured the attitude the company was trying to convey. A poster, reminiscent of the motivating government posters of the 1930s and 40s, was created by the agency to be hung throughout the RBX facilities and mailed to customers.